2023-09-19
01
The Legend of the Top Shipping Giant
OOCL (Orient Overseas Container Line)
When it comes to Hong Kong's top luxury families,
many people may think of the Li Ka-shing family
and the Ho Tung family.
But today, we have to mention the first family
of Hong Kong's politics and business,
the famous Asian Ship King - the Dong family,
headed by Dong Hao Yun. Over 50 years ago,
Mr. Dong Haoyun
(founder of OOCL,
father of Tung Chee-hwa,
the first Chief Executive of the Hong Kong Special Administrative Region)
had a great ideal to establish
the first international Chinese merchant fleet.
In 1947,
Mr. Dong realized his dream,
and his merchant ship became the first Chinese ship
to reach the other side of the Atlantic
and Europe.
He then continuously expanded the regular passenger
and cargo transportation services under
the name of Gold Mountain Shipping Company.
Today,
OOCL has become one
of the world's largest container shipping
and logistics service providers,
with more than 230 branches in over 58 countries worldwide.
It is a world-renowned top shipping enterprise.
02
OOCL & Micro Shipping
Small Models Traveling the World
While large ships carry goods to all corners of the world,
small models bring stories to the hearts of the public.
When it comes to the connection between OOCL
and Micro Shipping, we have to go back three years.
Desk Tidy Container
In 2021,
the OOCL desk tidy container project was launched,
and Micro Shipping was fully responsible for
the conception, design, production, packaging,
quality inspection,
and transportation of the project.
In order to facilitate the handling by employees,
Micro Shipping specially customized exclusive
color packaging boxes,
and changed the original standard
of 36 pieces per box to 18 pieces per box.
At the same time, different packaging methods
and outer box labels were designed for different regions
and purposes according to the 54 countries
and regions of shipment arrival,
in order to facilitate better identification
and convenient gifting.
In the end,
after passing the quality inspection,
a total of 16,500 desk tidy containers with corporate characteristics and shipping culture were shipped
in batches to various parts
of the world by sea, air, and partial land transportation.
The container models, full of shipping features,
have transformed into creative, practical,
and beautiful desk storage boxes,
becoming a popular cultural
and creative product of OOCL.
In 2022,
with the success of the first batch of desk tidy containers,
OOCL added another 3,000 sets of desk tidy containers.
With their versatile shapes
and freely configurable space partitions,
they can easily meet the desktop storage needs
of various places such as offices
and study rooms.
They are creative, beautiful, practical, and fun,
leaving a deep impression
and becoming a distinctive corporate image symbol
on global shipping routes.
03
Three Years Together, Three Voyages
Experience the Beauty of High-Precision
Manufacturing in the Cloud
In 2023,
with the successful launch
of the "Orient Zebrugge" new giant ship
by OOCL,
Micro Shipping took on the important role
for the third time and became an important partner
in their container ship model project.
Currently,
about 1,000 sets of container ship models
of different sizes (20cm, 40cm, 60cm, 90cm)
are being launched one after another,
and the large-scale production is also in the final stage.
Orders are still increasing, and the entire project
will be completed through phased delivery.
20cm container ship model
40cm container ship model
60-90cm container ship model
Unlike the desk tidy containers,
container ship models are more delicate and complex.
Each model consists of over 100 components
and involves more than 200 production processes.
With the cooperation of a team of craftsmen
and technicians with over 20 years of experience,
the modern-style ship models shine
with a new charm under traditional craftsmanship.
Precision under the machine,
delicacy in the hands of craftsmen,
the more attention to detail,
the more exquisite it is.
Although the finished products are scaled down,
they can still highly restore the windows
and antennas of the bridge,
the anchor machine and anchor chain on the bow deck,
the propellers on both sides of the bottom of the bow,
and a group of neatly arranged containers...
When you admire and play with them,
you will feel as if you are on
a giant ship weighing thousands of tons,
sailing through the vast sea,
experiencing the ultimate pursuit of excellence and the integration of craftsmanship between OOCL
and Micro Shipping.
It makes them even more rare
and precious artworks and collectibles.
04
Get to Know MICRO SHIPPING
Start with the First Model!
From the beginning of the model!
From shipping to shipping.
In June of this year, due to
an opportunity for investigation,
the Micro Shipping team visited the headquarters
of OOCL in Hong Kong,
getting a close look at the top shipping giant
and experiencing the glory of Chinese shipping.
At the same time, this face-to-face communication
and discussion will undoubtedly lay
a solid foundation for longer-term cooperation between
the two parties.
One shipping enterprise story after another,
one batch of ship models full of characteristics
and cultural heritage,
one creative derivation of shipping culture after another, carrying the long years of shipping enterprises
and the brilliant marks left in the river of time.
At the same time,
it has also provided the best proof of Micro Shipping's professionalism, quality,
and comprehensive services.
While gaining market recognition,
it has also brought more abundant shipping culture
and better shipping services to various parts
of the world along with more
and more shipping enterprises.
This is the original intention of MICRO SHIPPING
and will also become the greatest driving force for future progress.
If you want to know MICRO SHIPPING,
start with the first model!